Mini
MBA training programme is focused on developing the most important business
skills. The training course provides participants with a clear picture of
organisations, their structure and management methodology.
What is the Mini MBA Programme?
The Mini MBA programme is focused on developing
the most important business skills. The training course provides
participants with a clear picture of organisations, their structure and
management methodology. Participants will have the opportunity to
acquire knowledge that has value and can be used in everyday business
activities.
The Mini MBA uses a mapping technique
and a well thought-out sequence of modules.
Mapping an organisation, or analysing it
through a sequence plays a significant role in comprehending the
concepts and topics delivered around business administration. It is
therefore essential to ensure that participants understand where
each model can be used or where it is “situated”.
Who is it for?
The
training course is intended for managers at all levels in all lines of
business, owners of small and medium sized enterprises and those who intend to
start their own businesses. Managing an organisation or a division requires
specific and very often diverse business skills and knowledge. It is therefore
important that managers have the relevant knowledge of the company’s operations
and an understanding of its strategy, human capital, marketing and other
operational challenges.
How will participants benefit?
This
programme offers an excellent opportunity to learn how businesses operate and
analyse important concepts such as strategy, competition, marketing leadership
and technical areas such as accounting, finance, project management and others.
In essence, it aims to provide participants with the logic behind
organisations, their structures and a methodology for analysing both their own
organisation and others. Each participant is offered the essentials to analyse
the current position of any organisation before decisions take place that will
lead to implementation.
What does the Mini MBA include?
● Interactive
lectures with a team of international professionals
●
Relevant exercises for implementing knowledge
●
Real life business examples, including a selection of relevant films
●
Licensed assessment toll helping understand motives and values that drive
behaviours
●
Technology to support learning and group interaction
●
Harvard Business Case at the end of the programme
●
Guest speakers
What comes first?
●
How do I start analysing my organisation?
●
What are the steps required to start a new product/division?
●
What are the most useful business models?
●
How do these interrelate and what are their limitations?
●
How can I disrupt my industry to my benefit?
●
How can I create an innovation culture?
Module 1:
Business
Mapping, Ethics & Corporate Governance The basics (Vision, Mission,
Stakeholders & Governance) & Environmental Analysis - Competition.
Understanding the profitability of an industry and its markets.
Module 2:
Corporate
& Business Strategy Understanding strategy development based on critical
success factors, portfolios & internal analysis. Selecting options for
growth & being innovative.
Module 3:
The
Enabled Organisation Understanding the link between organisational structure
and management effectiveness.
Module 4:
Leadership
in the 21st Century Understanding the challenges of leadership in modern
business and creating a positive environment.
Module 5:
Innovation
& Creative Thinking Understanding how to be innovative, why innovation is a
necessity for business survival, how to think creatively through specific tools
& models.
Module 6:
Marketing
in the Digital Age Understanding marketing, consumer behaviour, branding and
Internet based promotion.
Module 7:
Project
Management in Everyday Business Understanding principles and tools of
effectively managed projects.
Module 8:
Accounting
Basics & Financial Management Accounting Basics & Financial Management
& overall performance management.
Module 9:
Linking
it all together –preparing a business plan or a business analysis plan Business
Analysis Map. Introducing case study.
Registration Requirements and Necessary Documents:
1) Student's age should not be less than 17 years old and not exceed 65 years old.
2) Copy of the student's passport (if available).
3) Copy of the student's high school certificate.
4) A copy of the residence permit or national ID for the student (if available).
5) Recent personal photo of the student.
6) Student's mobile phone number.
7) Complete residential address.
8) Student's personal email address.